Must disagree with this!
The Maxi was again a brilliant design but ruined by rubbish build quality and poor marketing. The space and comfort of the Maxi were second to none, except Citroen, but the marketing was a complete disaster. Aiming at the private buyer was a huge mistake at a time when the "Company Car" was starting to become the norm. It really would have been an excellent reps car had it not been let down by poor reliability due to said poor build quality.
The designs Ford were producing at the time, the Escort and followed by the Cortina MK 3, were not brilliant designs, from a designers standpoint, but were ideal being modern and more reliable. Fords market share rocketed largely due to Company purchases and they became the country's leading manufacturer very rapidly.